We are proud to announce that Hayley Tse (Associate, Affiliate Marketing) and Michele Lim (Associate Account Manager) have been named in PerformanceIN’s top 50 industry players list, PerformanceIN 50 as “One’s to watch”. Both Michele and Hayley are based in Acceleration Partners APAC hub and have been instrumental in running and launching AP’s global clients in this region. Their in-depth knowledge of the APAC region has allowed them to tailor client strategies to the diverse APAC region as well as recruit out-of-the-box partnership opportunities that have realised significant growth for their client accounts. The PerformanceIN 50 list highlights the most exceptional, inspiring and influential individuals who are pushing the boundaries to deliver better affiliate marketing. In 2019, Associate Director, Marketing, Sophie Parry-Billings and Senior Account Manager… [Read More...]
Acceleration Partners shortlisted for five International Performance Marketing Awards
We are excited to announce that Acceleration Partners and our clients have been shortlisted for five International Performance Marketing Awards. Best Agency: Acceleration Partners Best Managed Affiliate Programme – APAC: Swarovski and Acceleration Partners: Accelerating Growth in APAC Best Retail and eCommerce Campaign: Swarovski and Acceleration Partners: Global Growth through the Affiliate Channel Best Retail and eCommerce Campaign: Acceleration Partners and Le Col Best Technology & Telecoms Campaign: GoToMeeting and Acceleration Partners: Accelerating Growth Established in 2007, the International Performance Marketing Awards showcase the best and brightest across the global performance marketing industry. As Acceleration Partners continues to grow globally, we are incredibly proud of how our team are leading the way in the industry to deliver better partner marketing programmes for our clients across the globe. Congratulations… [Read More...]
Perform[cb] Ranks in AppsFlyer H1 2020 Performance Index
AppsFlyer, the world’s leading mobile attribution platform, has released its H1 2020 Performance Index. Perform[cb] was once again recognized as a top mobile media partner earning the #12 ranking on the Growth Index, a ranking of the fastest-growing, up-and-coming media sources per region, for North America. AppsFlyer’s Performance Index provides the mobile advertising industry with insights into the modern mobile marketing landscape, recording over 1 trillion mobile app events every month and with reach across 99% of all mobile devices. The Performance Index has become the mobile industry’s trusted resource for rating mobile media sources. Only media partners that meet AppsFlyer’s strict qualifiers around retention, volume, and fraud-free installs are included in the index, and Perform[cb] is honored to have been included in the Performance … [Read More...]
Acceleration Partners Named Best Team in Performance Marketing
Acceleration Partners is proud to announce that our Client Services Team has been named the “Best Team in Performance Marketing” at the 2020 Performance Marketing Awards (PMAs). The PMAs celebrate the accomplishments of the performance marketing community, showcasing the industry’s most innovative and groundbreaking campaigns, companies and individuals. The judges recognised Acceleration Partners approach to ‘doing things differently’ and our commitment to delivering better partner marketing to the industry. With one judge commenting, “impressive remote working culture with embedded tools to support clients and programmes in multiple markets around the world.” Acceleration Partners EMEA and APAC Managing Director Helen Southgate commented on the win: “In what has been an incredibly challenging year for many, I am extremely proud of the Acceleration Partners team for winning ‘Best Team… [Read More...]
Acceleration Partners Welcomes New Chief Financial Officer, Dan Walulik
Acceleration Partners is excited to announce Dan Walulik has joined AP as the company’s CFO. Dan has over 20 years of finance and operations experience, most recently growing a high-tech start-up to profitability and acting as the finance liaison for transitioning a major fortune 100 company to the cloud. A strategically focused and influential leader, Dan has a proven track record of consistently implementing company-wide solutions that drive revenue and profit growth, customer acquisition and retention, as well as employee satisfaction. Additionally, Dan’s background offers broad experience in preparing for and leading large-scale organizational changes, such as mergers and acquisitions. Dan started his career as a Naval Officer in the Seabees, serving in Guam, war-torn Kosovo and Washington DC. He’s been a leader in… [Read More...]
Acceleration Partners Has Been Named a Forbes 2020 Best Management Consulting Firm
We are proud to announce that Acceleration Partners (AP) has been named by Forbes as one of this year’s Best Management Consulting Firms. This list honors organizations that provide excellent guidance to their clients. We are, therefore, honored to have been recognized. Forbes and Statista selected America’s Best Management Consulting Firms based on the results of two independent surveys. The first surveyed over 7,500 management consulting executives and partners and requested peer recommendations for consultancies. In the second, over 1,000 senior executives were prompted to evaluate management consultancies they have worked with during the last four years. You can find the full list of this year’s honorees here. To learn how Acceleration Partners can help grow and refine your partner marketing efforts, visit our Global Services Page. The post… [Read More...]
Acceleration Partners shortlisted for 2 Performance Marketing Awards
We are excited to announce that Acceleration Partners has been shortlisted for two Performance Marketing Awards (PMAs). Most Effective Agency – Acceleration Partners Best Team in Performance Marketing – Acceleration Partners’ Client Services Team Now entering its 14th year the Performance Marketing Awards are one of the most hotly anticipated awards in our industry, showcasing the best and brightest across the performance marketing sector. As Acceleration Partners continues to grow globally, we are incredibly proud of how our team members are leading the way in the industry to deliver better partner marketing programmes for the world’s largest brands. Congratulations to all award nominees. We can’t wait to join in in celebration at Grosvenor House Hotel this April! To view the full shortlist, click here. The post Acceleration… [Read More...]
Why affiliate marketing is good when things go bad
As the Coronavirus spreads across Europe and the UK, we find ourselves likely to enter a challenging and uncertain time financially. Some sectors, such as travel that were already feeling the heat will have a tough time. As businesses, although we hope for the best, we have to prepare for the worst. We’ve had many conversations with our partners and brands who are preparing for uncertainty over the next few months. The consistent advice is, keep your affiliate programme running. And here is why: The pay-per-sale model reduces upfront risk; you only pay for guaranteed outcomes Long-term relationships are fundamental to success, damaging those in the short-term will lead to longer-term challenges The channel is flexible and dynamic; you can use it… [Read More...]
Acceleration Partners Named a 2020 Best Place to Work by Business Intelligence Group
We are proud to announce that Acceleration Partners (AP) has been named one of Business Intelligence Group’s 2020 Best Places to Work. This list honors organizations doing all they can to challenge their employees in fun and engaging work environments, while simultaneously helping them to accelerate their careers, knowledge and performance. This year’s Business Intelligence Group Best Place to Work winners were determined based upon an anonymous employee survey. From that survey, AP employees rated their overall satisfaction with AP to be, on average, 9.2/10. You can find the full list of this year’s honorees here. To browse current open positions at AP, head over to our Careers page. The post Acceleration Partners Named a 2020 Best Place to Work by Business Intelligence Group appeared first on Acceleration Partners. [Read More...]
Acceleration Partners: 2019 Year In Review
OUR YEAR IN NUMBERS Company and Culture We welcomed 69 new clients, including We helped our clients grow Case Studies … Which led to some notable industry awards We continued to grow globally We doubled in size in 2019, expanded our client portfolio to include some of the world’s largest brands and are helping them grow their offering across EMEA. We also worked with a number of clients on a consultative basis, helping them to review and optimize their current strategies. We also realized notable success in the APAC region, growing the team and expanding our language capabilities in the process. The APAC team has focused much of 2019 on helping large global brands tap into the growing affiliate offering in APAC. Our global team was also recognized for their… [Read More...]
We’re Changing The Podcast To “Building Online Empires” (Plus… New Sites Are Coming!)
;Human Proof Designs began 5 years ago by making income sites accessible to everyone. ;We started this by introducing done-for-you income sites, back-end support and training, as well as the beginning of a strong community. ;Brad, our COO, likes to borrow the definition of “Human Proof” from Urban Dictionary and it goes […] Read More → The post We’re Changing The Podcast To “Building Online Empires” (Plus… New Sites Are Coming!) appeared first on Human Proof Designs. [Read More...]