; We know getting your offers to publishers is a high priority, so we like to be as transparent as possible and help optimize your offers in our feed. If you have an OPM/agency account with us, then you should be receiving a weekly performance report on all your clients in our system. In this […] The post OPMs & Agencies – New Monthly Report Available appeared first on FMTC Affiliate Datafeed and Tools. [Read More...]
9 New Year’s Resolutions for Search Marketers
As the new year quickly approaches, have you thought about the resolutions you should make when it comes to your online advertising? We have. Here is a list to inspire you to make your 2020 resolutions. We would love to hear your resolutions and work with you to achieve them in 2020. Read More The post 9 New Year’s Resolutions for Search Marketers appeared first on The Search Monitor. [Read More...]
Cyber Monday SERP Share Results—We LOVE Data™
Did you survive Cyber Monday? Since Cyber Monday now stretches for at least a week, we looked at how three big retailers fared when it comes to SERP Share over the past week compared to Cyber Monday in 2018. We looked at the keyword “Cyber Monday Deals” across Google & Bing for the week leading up to Cyber Monday both years. We LOVE Data™ is a research series published by The Search Monitor to provide industry insights for online advertising activity on search engines and other online marketing channels. Read More The post Cyber Monday SERP Share Results—We LOVE Data™ appeared first on The Search Monitor. [Read More...]
Cyber Monday SERP Share Results—We LOVE Data™
Did you survive Cyber Monday? Since Cyber Monday now stretches for at least a week, we looked at how three big retailers fared when it comes to SERP Share over the past week compared to Cyber Monday in 2018. We looked at the keyword “Cyber Monday Dealsâ€? across Google & Bing for the week leading up to Cyber Monday both years. We LOVE Data™ is a research series published by The Search Monitor to provide industry insights for online advertising activity on search engines and other online marketing channels. Read More The post Cyber Monday SERP Share Results—We LOVE Data™ appeared first on The Search Monitor. [Read More...]
How To Navigate The Competitive Landscape of Online Sports Betting
Online sports betting is big business. In fact, the overall sports betting market is $41.7 billion according to the American Gaming Association. If you haven’t heard, Google is lifting its longstanding ban on advertisements for fantasy sports services. The change will allow media buyers to advertise across Google Ads. But that also opens up opportunities for competitors and affiliates to bid on your brand and trademarks. Read More The post How To Navigate The Competitive Landscape of Online Sports Betting appeared first on The Search Monitor. [Read More...]
True or False—The Search Monitor Edition
Wanna play a game? How bout a little true or false to get to know The Search Monitor a little better? You game? Let’s play… True or false…The Search Monitor is based in Orlando, Florida. Read More The post True or False—The Search Monitor Edition appeared first on The Search Monitor. [Read More...]
True or False—The Search Monitor Edition
Wanna play a game? How bout a little true or false to get to know The Search Monitor a little better? You game? Let’s play… True or false…The Search Monitor is based in Orlando, Florida. Read More The post True or False—The Search Monitor Edition appeared first on The Search Monitor. [Read More...]
The FTC Releases Simplified Guide for Social Media Influencer Disclosures
We have talked for years about the importance of you and your partners and affiliates staying in compliance with federal regulations. Now more than ever, with the abundance of social media influencers, this topic is crucial. This week, the FTC (the group in charge of regulating online ads) released a new guide, Disclosures 101 For Social Media Influencers. The guide includes tips on when and how to make good disclosures. Click here to download the PDF. Read More The post The FTC Releases Simplified Guide for Social Media Influencer Disclosures appeared first on The Search Monitor. [Read More...]
How to Stay In Compliance With Federal Ad Regulations
Who is in charge of regulating online ads? It’s the Federal Trade Commission (FTC). Why do they need to regulate ads? The common sense reasoning is: Read More The post How to Stay In Compliance With Federal Ad Regulations appeared first on The Search Monitor. [Read More...]
Tips For Managing Partners in Retail
Retail marketers have to tread carefully to avoid running afoul of the Federal Trade Commission. We are laying out what you need to know so you can move forward building partner and affiliate relationships with confidence. Let’s start by discussing the federal agency that rules the roost for retail advertisers, The Federal Trade Commission (FTC), whose mission is to “protect consumers and promote competition.” Read More The post Tips For Managing Partners in Retail appeared first on The Search Monitor. [Read More...]
We LOVE Data™ — Most Popular Back To School Special Offers
We LOVE Data™ is a research series published by The Search Monitor to provide industry insights for online advertising activity on search engines and other online marketing channels. Since it’s back to school season, we wanted to look at the most popular special offers for the Children’s Clothing vertical during the month of August on Google and Bing. Here are the results: Read More The post We LOVE Data™ — Most Popular Back To School Special Offers appeared first on The Search Monitor. [Read More...]
We LOVE Data™ — Most Popular Back To School Special Offers
We LOVE Data™ is a research series published by The Search Monitor to provide industry insights for online advertising activity on search engines and other online marketing channels. Since it’s back to school season, we wanted to look at the most popular special offers for the Children’s Clothing vertical during the month of August on Google and Bing. Here are the results: Read More The post We LOVE Data™ — Most Popular Back To School Special Offers appeared first on The Search Monitor. [Read More...]