Oh boy. It’s time for me to eat some crow. And that’s REALLY difficult for me to do because I have a fear of certain birds. ? Anyway… There are articles all over the Web about why discounting your products is bad. I ignored them and thought that was odd advice. Some of you warned me about […]

How influencer and affiliate marketing can work in tandem to win you more loyal customers In life and in marketing, it’s always tempting to create dichotomies: those who like piña coladas and getting caught in the rain and those who don’t, for example. But times have changed, and technology has fundamentally transformed how we consume […]

My T-shirt tutorial website is live and I have never been more excited about a website launch! Why? Because for the first time I feel like I’m doing things in the RIGHT order. Even though 2 Create a Website has had tremendous amounts of success, I always felt like I did a lot of things […]

Affiliate marketing is a fairly straightforward concept: Brands use other people to promote their products by offering financial incentives for leads or sales. Despite its conceptual simplicity, affiliate marketing as a whole is still misunderstood — just 22 percent of CMOs feel as if they’ve mastered it [although strictly, affiliate marketing is only relevant for transactional ecommerce]. […]

I received an alarming DM from one of my e-buddies, Darren of Small Biz Geek. This is what it said… Say whaaaaaaaaat? Now, I will say this… I know not to ever use “admin” for my username, and I’m aware of the nickname issue. What’s the nickname issue, you ask? Always change your admin nickname […]

Everything you need to know to manage affiliates Affiliate marketing is a recent development in marketing methods. One party (the affiliate) brings customers to a second party (the retailer or merchant) and gets rewarded for each customer. As opposed to referral marketing, the incentives in affiliate marketing are purely financial. Download Premium Resource – Affiliate […]

If you don’t want the Chrome browser scaring your visitors away, here’s what you need to know… Pages with any kind of form field on them should start with https:// instead of http://. The “s” stands for secure and encrypts any data submitted through your website’s forms. If you aren’t using encryption on those pages, […]

The pressure is on for today’s marketers who are on the hook to demonstrate real value for every campaign. Perhaps that’s why affiliate marketing has become the go-to strategy for driving sales and brand awareness; it is, after all, one of the most easily measured strategies. It’s no wonder experts predict it will generate $5.37 billion this […]

Do you have trouble getting your content shared? Boy – are you not alone. There have been several studies lately that paint a downright depressing picture about how much content gets shared. The good news is this doesn’t have to be you. And given how low the bar is for getting shares, the tips I’ve outlined […]

Now that Merch By Amazon has likely frozen the uploads for the rest of the year, that has given me time to catch up on things I’ve neglected… Like this blog! ? Have you joined Amazon’s Influencer Program yet? It’s been out for many months now, but they recently opened it up to more people […]

How UK tools can improve affiliate marketing’s reputation in the US Affiliate marketing has suffered from a bad reputation in the U.S., and things weren’t so different in the U.K. a decade ago. In the U.K., though, industry leaders worked hard to change attitudes toward the sector by creating stricter standards and more transparency. Affiliate […]

No one’s reading your content. That’s exactly what you’re thinking because it’s been a week and no one’s visiting your blog, sharing it or commenting on it. And it’s not like you’re still trying to work out how to get your post to line up with your social media followers. You know what they like, […]